Ireland was promoted recently to French group travel operators in Paris at Irlande à Paris, a B2B tourism event.
The workshop and networking event, organised by Tourism Ireland, involved some 60 French group travel operators meeting, and doing business with, tourism companies from Ireland. It provided a platform for the participating companies – including hotels, visitor attractions and destination management companies, as well as air and sea carriers – to secure a greater share of group tour business from France.
Monica MacLaverty, Tourism Ireland’s Manager Southern Europe, said: “We are delighted that so many key decision-makers from the group travel sector in France took the time to meet with our tourism partners from the island of Ireland, to hear about our tourism offering and the many opportunities for group travel to Ireland.”
France is one of the top four markets for tourism to the island of Ireland and 2018 was another record-breaking year for French visitor numbers to Ireland.