Good Stuff Beverage Company has released a new line of cannabis-infused beverages this summer.

The new sips: Indica Calm, Sativa Energy, Hybrid, and High-CBD Hybrid, are crafted with organic ingredients, terpenes, and infused microemulsions of select, species-specific cannabis strains.

Each Good Stuff beverage is a mood and an experience that helps Californians slide onto the beach, the porch, and into the club feeling none of the side effects of sweet, alcoholic drinks.

The brand relaunched on August 8th at the White Rabbit High Tea Party for an afternoon of tea, frivolity, and nothing but the good stuff.

At the relaunch, Good Stuff unveiled the new branding for its five beverages. Each bottle has a suggested retail of $20:

  • Indica Calm, a chill strawberry hibiscus lemonade made with flower essence and infused with terpenes and an Indica microemulsion for faster absorption. Indica Calm is all-natural, gluten and GMO-free, and has no sodium benzoate.
  • Sativa Energy comes in a raspberry lemonade or the best in sweet and sour, a key limeade. It will let you rock and roll all night with Sativa. Featuring select terpenes, raw organic whole cane sugar, and 100 mg of infused Sativa microemulsion for faster uptake.
  • Hybrid is a refresh of Good Stuff’s customer-favorite joney lemonade: it is all-natural, crafted with bold, sweet, organic tropical blossom honey, real lemon, raw organic whole cane sugar, and is infused with a proprietary blend of terpenes and a microemulsion of hybrid cannabis that is free of gluten, sodium benzoate, and GMOs.
  • Balance is a brand new black cherry lemonade that snaps on the tongue. Infused with a combination of 100 mg CBD + 100 mg THC, the cannabis microemulsion absorbs quickly.

Good Stuff was born in 2015 when two lifelong friends from New Jersey, CEO and Chief Product Officer Dan Grim, and Vice President and Chief Community Officer Billy Roberts, joined forces in San Diego to create beverages that not only make you vibe to the music of cannabis, they are healthier and better tasting than the super-sweet products on the market.

To really understand Good Stuff, one must consider the detailed care that goes into every flavor. For example, Good Stuff honey is not just any honey. “One of the defining characteristics of our 100mg Lemonade line is the bold, sweet tropical blossom honey we use,” said Dan. “It’s pure, organic, regionally and sustainably sourced, and harvested in remote tropical regions around the world. Supporting rainforest farmers helps ensure the preservation of their lands. Our tropical blossom honey is certified kosher and naturally gluten-free, so you can feel good about drinking it.”

Inspired by acid jazz, when Dan talks about the magic of mixing beverages, it’s often in musical terms. “When I’m listening to ‘Spark Plug’ or ‘Whip Whop’ by Melvin Sparks, I feel the bass and the left hand on the keyboard working together, so smooth and subtle! That’s what terpenes do in Sativa Energy or Indica Calm.”

Equally important to creating tasty beverages for Good Stuff is giving back to the community, especially those who suffer with chronic pain. They have just partnered with HeroGrown, an organization dedicated to getting medical CBD to veterans in pain. The urge to pay it forward was Inspired by a close family member’s own experience, Dan said: “It got me thinking about people suffering from all kinds of pain, and how expensive the meds must be. So, we decided to give away hemp-derived CBD to pain patients in our community. In the music vocabulary, it harmonizes two needs.”

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