Flying Tumbler Irish Whiskey is now available in the US market following an agreement with the spirits brand and distributor MS-Walker.
The brand originally launched in August 2020 in Dublin and is now available in Massachusetts with a roll out into New York later this year.
The brand’s name was inspired by a breed of pigeons, Irish Flying Tumblers, that leave home in search of adventure but who ultimately return home.
“We strongly believe that everybody has a bit of Flying Tumbler innate to them, that spirit of adventure to travel and experience but to always return back home to share stories of travels”, said Patrick Walsh, Head of Operations for the family owned, family founded company. Walsh co-founded the company with siblings Thomas Walsh, Head of Sales, and Jen McGinnell, Head of Finance.
Flying Tumbler is available in three expressions: The Bird, The Tippler and The Roller. In the US The Bird will be available initially. This expression is a four-part blend of grain and malt whiskies cut to 43% ABV and aged in a mix of ex bourbon and oloroso sherry casks. It’s ideal in an Irish coffee, topped with lightly whipped double cream. SRP $43.
“MHW is proud to serve as the importer of record for Flying Tumbler Irish Whiskey,” said MHW Chief Revenue Officer MaryAnn Pisani. “With 25 years of experience in working with beverage alcohol brands, we instantly recognized that Flying Tumbler has both a unique brand story and strategic market entry approach.”
“Our family farm grew award winning malting barley for generations and continuing that agrarian tradition is important to us,” said Thomas Walsh, who leads the sales efforts for the company. “We source, mature, blend and bottle every drop of our whiskey at our base in Carlow, Ireland and cut all of our whiskey to drinking ABV with water directly from our family farm,” he added.
Flying Tumblers roll out is planned for the North eastern portion in the US beginning with Massachusetts. Already the brand is available in Boston at Bostonia, Dooleys, Brighton Bodega and Devlins to mention a few.
“M.S. Walker is excited to welcome Flying Tumbler into our world-class portfolio of fine wine and spirits,” said Bill Livingstone, SVP Director of On and Off Premise Sales for M.S. Walker. “As the Irish Whiskey category continues to soar, we look forward to establishing this brand’s presence in Massachusetts and beyond,” he added.
“We are excited to begin Flying Tumblers journey in North America with MHW as our importer and MS-Walker as our distributor. Both companies are industry specialists with the capacity and expertise to bring Flying Tumblers modern, youthful and authentic products to a whole new generation of consumers with a particular focus on redefining the Irish coffee and the Irish coffee cold brew,” said Patrick Walsh.