Far Flung Markets Hold Potential for Long Term Tourism Growth

Giant's Causeway is a popular attraction for many tourists from developing markets.

Giant’s Causeway is a popular attraction for many tourists from developing markets.

A top group of 45 key travel agents from across the new and developing markets (including Russia, China, Brazil, India, the Middle East and South Africa) are being pitched to by members of Ireland’s tourism industry from across the country.

The drive to grow visitor numbers from these emerging markets takes place as Fáilte Ireland hosts a custom-made workshop for these target markets in the Grand Hotel Malahide, Dublin on October 17th. Ultimately, over 3,690 direct appointments between Irish tourism businesses and these top travel buyers will take place over the course of the day.

From markets such as India, China, South Africa and the Middle East, the number of visitor to Ireland has continued to grow year on year with two-thirds of visitors arriving during the summer months, June-September.

Speaking today, the Minister for Transport, Tourism and Sport, Paschal Donohoe TD, said: “These are important markets for the long-term development of Irish tourism and hold great potential for us. In this respect, the recent Government decision on visa programmes, which initially benefits China and India, is very timely and provides a particular boost to our efforts in growing visitor numbers from those countries.”

Encircle 360 Ltd T/A Food for Thought -, 59 Merrion Square, Dublin 2, Ireland.

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