Fáilte Ireland, in conjunction with businesses across Cashel, has set out plans to help develop tourism in the region as part of a long-term plan for Ireland’s Ancient East.
Over 50 businesses joined a workshop at Halla na Féile to provide input into a strategic and operational blueprint for the development of tourism in the local area over the next five years.
Once finalised, the plan will set out how local businesses and organisations can work together to create visitor experiences which have the capacity to drive increased bed nights and revenue into the local community.
Head of Ireland’s Ancient East, Jenny De Saulles, said: “There is considerable potential here to drive increased visitor numbers to the area. This can only be achieved by bringing businesses together to ensure there is a complete and compelling visitor offering in Cashel and its surrounding area.”
Joe MacGrath, CEO of Tipperary County Council, added: “Cashel has the potential to become a key hub and tourism driver for the area and we will be working closely with businesses to develop the tourism offering here to increase revenue and, ultimately, create more jobs.”