Beyond the Bean has unveiled its new company identity, reflecting the company’s 23 years’ experience and growth in the specialty coffee industry.

The new visuals highlight the professional and innovative nature of the company. ‘Forward thinking in drinking’ is how the award-winning company stays at the forefront of industry trends, creating and collaborating with customers to offer new drinks experiences.

Based in Bristol and family run, owners and creators of the globally recognised Sweetbird, Zuma and Cosy Tea brands Beyond the Bean is also the UK importer and partner for Blendtec blenders.

Supplying and supporting a wide range of national and international partners – from high-street chains to independent coffee shops, to online retailers and coffee roasters – the company has customers in over 50 countries and continues to welcome new partners.

Managing Director Gary McGann commented: “Our updated company identity is just the beginning of a new era in the history of Beyond the Bean. Our own production facility for syrups has been operational since 2018 so we not only create brands the industry loves we now produce Bristol made syrups, with British sugar. We’re so proud to remain an independent company doing what we love, which is creating and sourcing innovative ingredients for coffee shops, bars, hotels and restaurants all over the world. Here’s to the next 23 years!”

Beyond the Bean will be running its popular Bootcamp series online in October. The sessions offer an insight into trends and recipe inspirations using Sweetbird, Zuma and Cosy. Customers can register their interest by emailing marketing@beyondthebean.com.

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